منابع مشابه
Customer Loyalty in E-Commerce
The high cost of attracting new customers on the Internet and the relative difficulty in retaining them make customer loyalty an essential asset for many online vendors. In the non-Internet marketplace, customer loyalty is primarily the product of superior service quality and the trust that such service entails. This study examines whether the same applies with online vendors even though their ...
متن کاملinfluential factors of customer e-loyalty in iranian e-stores
گسترش سریع تکنولوژی و اینترنت مسیر شرکت ها را به نگهداری وفاداری مشتریان الکترونیکی معطوف کرده است. وفاداری مشتریان یک حوزه بسیار جالب برای شرکت ها می باشد و وفاداری مشتریان تاثیر مستقیم بر درآمد و سودزایی شرکتها دارد. با توجه به اهمیت وفاداری مشتری، ما به جستجوی سه مشکل اصلی تحقیق پرداختیم که آن ها مهمترین موانع برای حفظ حیات کسب و کارهای اینترنتی هستند که عبارت از تعویض های متعدد مشتری، هزینه...
15 صفحه اولExtending Models of Flow and E-loyalty
Flow, a state of mind experienced by those deeply involved in an activity, has become increasingly relevant to online merchants. Flow leads to positive and excited engagement with a website and an increased likelihood of return visits, or e-loyalty. However, researchers have struggled with the definition and measurement of flow in an e-commerce environment. Recent work has examined flow as a fu...
متن کاملManaging E-Loyalty through Experience Design
E-business is a new frontier for buying and selling in the New Economy. To date, little attention has been paid to how trust and e-loyalty are developed in e-business contexts, especially with reference to cross-cultural differences. Consumer trust and loyalty have long histories as vital elements of building successful businesses. This research aims to move beyond traditional commerce theory a...
متن کاملSubjective well-being and place loyalty in Dasht-e-Arzhan
Introduction: Subjective well-being is the subjective component of quality of life. People with higher subjective well-being are expected to feel a good sense toward their surrounding environment, especially their residence place. Investigation of the relationship between subjective well-being and place loyalty is especially important for rural areas of Iran, which have lost a large number of t...
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ژورنال
عنوان ژورنال: Journal of Internet Technology and Secured Transaction
سال: 2015
ISSN: 2046-3723
DOI: 10.20533/jitst.2046.3723.2015.0045